FOR IMMEDIATE RELEASE
MONDAY, APRIL 30, 2007
CONTACT: TERRY CLAWSON
PHONE 512-239-0046 PAGER 512-875-9213

TCEQ Launches “Take Care of Texas” Campaign
Program Highlights Simple “Environmental” Steps All Texans Can Take at Home

Something as simple as turning off the lights when they're not in use can help reduce a household's impact on the environment.

That's the message highlighted in Take Care of Texas, a new campaign launched by the TCEQ. The campaign provides important information to Texans about 25 simple steps they can take in each area of their home to reduce their impact on the environment. Each of those steps will be highlighted in the Take Care of Texas Home Showcase at this year's Environmental Trade Fair at the Austin Convention Center starting May 1, 2007.

Among the various strategies promoted by Take Care of Texas, the TCEQ is encouraging Texans to take steps to conserve water, improve their household's energy efficiency, reduce the amount of waste they generate, and increase their vehicle's fuel economy—saving money in the process. The goal is to get all Texans to do their part by taking some simple steps that will go far toward improving air and water quality, conserving water and energy, and keeping Texas clean and beautiful.

"We've made a lot of progress recently in our efforts to address some of the environmental issues facing our state," said TCEQ Chairman Kathleen Hartnett White. "But it's going to take all of us working together to do our part to build on this progress to take care of Texas."

Along with the interactive home at the Environmental Trade Fair, the TCEQ is also launching the Take Care of Texas website at www.takecareoftexas.org. The Take Care of Texas website will provide Texans throughout the state with additional information about the steps they can take Around the House, In the Kitchen, In the Bathroom, In the Yard, and when they're Out and About.

In addition to the Take Care of Texas Home Showcase, the TCEQ is also hosting the 2007 Innovative Vehicle Expo at this year's Environmental Trade Fair. In addition to highlighting innovative heavy-duty hybrid vehicles, this year's event includes some of the latest hybrid and hydrogen passenger vehicles as well.

The Take Care of Texas Home Showcase, which can be toured Tuesday, May 1, through Thursday, May 3, is a part of the TCEQ Environmental Trade Fair, and is free to the public. For more information about the Take Care of Texas campaign, or the Environmental Trade Fair, contact the TCEQ Small Business and Environmental Assistance Division at 512-239-3100 or go to www.tceq.state.tx.us.

All TCEQ news releases are available at www.tceq.state.tx.us.

To receive news releases via e-mail, sign up at www.tceq.state.tx.us/comm_exec/communication/media/email.html.



Take Care of Texas is a is a registered trademark of the Texas Commission of Environmental Quality.

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